marketing for
flooring pros.

The only agency guaranteeing exclusive territories for Flooring Contractors. Stop fighting for cheap carpet installs and start landing high-margin hardwood jobs.

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01. The Battle Against "Big Box" Stores.

Flooring is competitive. You aren't just fighting other contractors; you're fighting Home Depot and Lowe's who offer "Free Installation" promos to sell cheap material. If you try to compete on price for carpet or laminate, you will lose.

We shift the battlefield to Craftsmanship. We target homeowners who want custom solutions—site-finished hardwood, intricate tile patterns, or dust-free refinishing. We filter out the "bargain hunters" and connect you with clients who value longevity and artistry over a $0.99 sq/ft price tag.

                    "We stop you from chasing the 'cheapest bid.' We position your brand as the specialist for homeowners who care about the finished product."
                

02. Hardwood Refinishing & Restoration.

This is the highest margin service in the residential sector. Sanding and refinishing requires skill that the "Big Box" subcontractors simply don't have.

We build specific funnels for "Dustless Refinishing" and "Historic Floor Restoration." We target owners of older homes (pre-1970) who want to preserve their original oak or maple floors. By highlighting your dust containment systems and custom staining capabilities, you justify a premium price point.

03. The LVP (Luxury Vinyl Plank) Boom.

LVP is the fastest-growing flooring segment in the country. Homeowners love it because it's waterproof and durable. The volume is massive.

We run "Whole Home Flooring Package" campaigns. Instead of selling room-by-room, we target new homeowners who want to rip out all the carpet before they move in. We use visual-heavy ads to show how modern LVP mimics real wood, targeting the "Pet Friendly" and "Waterproof" angles to close deals quickly.

04. Commercial Epoxy & Polished Concrete.

While residential work is steady, commercial contracts offer scale. Warehouses, auto shops, and retail spaces need durable floors that can withstand heavy traffic.

We execute B2B strategies targeting Facility Managers and Industrial Owners. We market "Industrial Coatings," "Polished Concrete," and "Safety Striping." Winning one warehouse contract for 20,000 sq ft of epoxy can generate the same revenue as 15 residential jobs with a fraction of the sales effort.

05. Why Exclusive Matters.

We only work with one flooring contractor per service area. Period. We will not take on your competitor. This means every lead we generate—whether it's a high-end tile shower or a school gymnasium refinish—goes directly to you.

Own the floor. Own the market.

the midas flooring system.

Exclusive Territory: We only work with one flooring pro in your city.
Hardwood Expertise: Marketing refinishing and site-finished installs.
Commercial B2B: Strategies to land epoxy and polished concrete jobs.
Visual Inspiration: Selling the "makeover" to design-conscious buyers.

frequently asked questions.

Do you generate leads for carpet?

We can, but we usually focus on hard surfaces (Hardwood, LVP, Tile) as the margins are better. However, if you are a full-service retailer, we can build campaigns for carpet replacement as well.

Can you target specific materials?

Yes. If you specialize in tile setting or prefer selling specific LVP brands, we can tailor the ad copy and keywords to attract only the job types you want to install.

Do you help with tile shower leads?

Yes. Custom tile showers and backsplashes are excellent high-margin projects. We often bundle "Bathroom Tile Packages" to capture renovation-minded homeowners.

other trades we help.

Not a flooring contractor? See our systems for other industries.

Roofing Marketing HVAC Marketing Plumbing Marketing Concrete Marketing Pool Builder Marketing Solar Marketing Fencing Marketing Siding Marketing

floor the competition.

Check if your territory is currently available.

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marketing forflooring pros.